Paris meets “Value Proposition Design”

InProcess, ESSEC’s Executive MBA and the Schoolab / CPi program launch together “Value Proposition Design” in France, the new book from Alex Osterwalder, Yves Pigneur, Alan Smith and Greg Bernarda.

“Value Proposition Design” is the sequel to the bestseller Business Model Generation (nearly 1 million copies sold worldwide). Beyond the famous Business Model Canvas, they present new tools to develop innovative products and services.

Invitation only event.