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Christophe Rebours will host a roundtable on ”Observe! A resource for innovation. The user in the heart of the innovation process” during the ADC (association design communication) innovation day. He invited Sylvie Hériard-Dubreuil, director of the Orange Labs Explocentre, Stéphanie Gourgues, strategy manager at Airbus, Rémy Bourganel, Service&User Interface design at Nokia and Costel Olaru, strategic marketing at PSA Peugeot Citroën to exchange ideas and insights.